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Unilever, Henkel, L'Oreal Compete For Right To Buy Vogue International

May 23, 2016: 12:00 AM EST
Leading personal care companies, including Unilever NV, Henkel, and L'Oreal SA, have submitted bids to acquire Vogue International LLC, maker of OGX shampoo. According to unnamed sources, a deal could value Vogue at $2.5 billion to $3 billion. Vogue, which has annual EBITDA of about $150 million, higher than the $80 million it posted in 2013. Investment firm Carlyle Group LP owns 49 percent of the company, which failed to sell itself for more than $800 million due to a lawsuit.
Lauren Hirsch, "Exclusive: Unilever, L'Oreal, Henkel vie for Vogue International - sources", Reuters, May 23, 2016, © Reuters
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