Unilever Adopts Terra Technology To Improve Demand Forecasting, Lower Inventory In Europe

Unilever adopted Terra Technology’s Demand Sensing and Multi-Enterprise Inventory Optimization solutions across the company’s European operations. By doing so, Unilever hopes to improve its demand-forecasting accuracy and develop a flexible and efficient supply chain across the region. Terra Technology’s inventory management technology supports Unilever’s efforts to enhance its lean manufacturing strategies, according to Unilever European planning director Fabrizio Bortolotti.