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UAE's Market Beauty Keeps Growing Despite Global Slowdown

April 2, 2017: 12:00 AM EST
In the United Arab Emirates, consumers spent $247 per capita on cosmetics and personal care, according to Euromonitor International. Data from the market research firm revealed this figure is forecast to grow to $294 in 2020. According to Euromonitor International analyst Amna Abbas, the global economic slowdown “has made little impact” on the local beauty market. Other signs of the beauty market's resilience include the large increase in number of companies joining the Beautyworld Middle East trade show. Factors driving market growth include the growing popularity of social media, in particular, the Snapchat and Instagram platforms.
Emma E Forrest, "UAE Makes Itself Over as a Cosmetics Hotspot", The National, April 02, 2017, © Abu Dhabi Media
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