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South Korean Cosmetics Shine In China, Post Strong Sales

August 7, 2013: 12:00 AM EST
South Korean cosmetics companies, including Amorepacific Corp., LG Household & Healthcare, and Able C&C, are seeing strong sales of their products in China’s beauty and personal care market, which is valued at $34 billion in 2013. Cosmetics brands owned by multinational companies, including L’Oréal and Procter & Gamble, are seeing strong competition from the Korean brands, which are seen by Chinese consumers as more suitable for Asians. Their affordable prices are also helping Korean cosmetics brands compete with their more famous international competitors.
Hyunjoo Jin, "Chic and cheap: China takes shine to South Korean cosmetics", Reuters, August 07, 2013, © Thomson Reuters
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