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Pond's Partners With Supermodel Molly Sims To Push Luminous Product Line

March 4, 2013: 12:00 AM EST
Unilever's Pond's brand of skin-care products appointed fashion model Molly Sims as brand endorser. Pond's partnered with Sims to launch the Pond's 30-Day Luminous Photo Challenge contest and marketing campaign. With 30 prizes at stake, the contest calls on women to upload their photos to the brand's Facebook page. Sims' beauty tips for women include starting the day by drinking a green juice and doing morning exercise.
"Supermodel Molly Sims Shares Secrets to Looking Bright & Luminous in the Digital Age ", PR Newswire, March 04, 2013, © PR Newswire Association LLc
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