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More Than Half Of UK Men Are Using Skincare Products, Survey Shows

June 27, 2013: 12:00 AM EST
In the UK, 54 percent of men are using moisturizer and one in 10 is applying make-up, according to latest data from marketing company J. Walter Thompson. Results of the study also showed a third of male respondents said they are using hair-removal products, 9 percent said they are using foundation, and 11 percent admitted to using bronzer. Also, 29 percent of men said they have had manicures, 24 percent reported having facials, and 13 percent admitted to having their eyebrows waxed. Aimed at determining current trends in the men’s cosmetics market, “The State of Men” survey covered 1,000 men aged 18 and over in the UK and U.S.
"Half of UK men are regularly using skincare, according to latest research", Professional Beauty, June 27, 2013, © Trades Exhibitions Ltd
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United Kingdom
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