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Lush Cosmetics Justifies Use Of Images Of Naked Women In Ad Campaign

October 6, 2015: 12:00 AM EST
Lush Cosmetics defended its use of images of naked women in advertising campaigns in Australia and New Zealand. Upholding a complaint against the ads, the UK Advertising Standards Board said the ads, although not sexually explicit, were in conflict with “community expectations.” Lush Cosmetics said the campaign was aimed at highlighting the “excessive packaging” used for many cosmetics products.
Kirstie McCrum, "Naked women's backsides ruled 'offensive' in advert for Lush cosmetics", The Daily Mirror Online, October 06, 2015, © MGN Ltd, part of Trinity Mirror plc
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