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L'Oreal Sells More Cosmetics In China Than In France

February 26, 2016: 12:00 AM EST
L’Oreal SA CEO Alexis Perakis-Valat said the French cosmetics company’s sales in China grew 4.6 percent to 14.96 billion yuan, or $2.29 billion), in 2015. With sales growth driven in a large part by the local market’s multi-brand make-up boom, the company now sells more cosmetics in China than it does in France. Perakis-Valat also said the market boom is due to the growing “selfies” trend among women in China.
Xu Junqian, "Selfies help drive L'Oreal's China sales amid a beauty craze", China Daily, February 26, 2016, © China Daily Information Co (CDIC)
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