L'Oreal Paris Launches Online Store In Middle East

Cosmetics company L’Oréal Paris partnered with online fashion store Mooda.com to launch its first ecommerce platform in the Middle East, making its products available for customers in the United Arab Emirates. Aimed at presenting a total look for both the website and the cosmetics company’s products, the deal will allow shoppers to access product photos and information and buy them online. Featuring Arabic and English language interfaces, the online store offers a mix of editorial content and shopping.