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L’Oréal Picks Wolfpack To Handle Digital Account For L’Oréal Paris Men Expert Product Line

September 26, 2013: 12:00 AM EST
L’Oréal awarded the digital marketing account for L’Oréal Paris Men Expert brand to Wolfpack. As part of the business deal, Wolfpack will create a digital campaign for the men’s cosmetics range. Marking Wolfpack’s first time to work with the cosmetics company, Wolfpack’s appointment has no effect on L’Oréal’s current lineup of advertising agencies.
Maisie McCabe, "L'Oreal Paris Men Expert picks Wolfpack for digital project", Campaign Live, September 26, 2013, © Haymarket Media Group Ltd.
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