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L’Oréal Paris Haircare UK's Group Product Manager Tells How A Rugby Player Became One Of The Cosmetics Company's Marketing Leaders

August 29, 2013: 12:00 AM EST
L’Oréal Paris Haircare UK group product manager Stuart White described how he became the company’s marketing head straight from the Lancaster University. After realizing he was interested in marketing fast-moving consumer goods, including beauty products, sporting goods, and drinks, he decided to write about building and sustaining brand equity in the cosmetics industry for his dissertation. He then joined L’Oréal’s graduate management trainee program, was hired by the company, and later became its haircare product manager responsible for £70 million in turnover.
Tom Mendelsohn , "I want your job: Head of marketing", Independent, August 29, 2013, © independent.co.uk
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