We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

London Shoppers Can Get Estee Lauder Purchases Delivered In An Hour

December 1, 2016: 12:00 AM EST
Shoppers in London won’t have to wait long for Estée Lauder products they buy this Christmas. The Estee Lauder Companies is to launch on Facebook’s Messenger service in the UK, enabling it to deliver in an hour within London, according to a report in The Telegraph, and will also open a pop-up shop near its London headquarters on Mortimer Street. The Messenger bot communicates with customers using artificial intelligence, and the customers can choose an instant courier within London. The company is embracing digital and recently established a mentoring program for senior managers to learn about social media from younger employees.
Gurjit Degun, "Estee Lauder launches on Facebook Messenger for 60-minute deliveries", Campaign Live, December 01, 2016, © Haymarket Media Group Ltd.
Domains
BEAUTY BUSINESS
Brands
Innovation
Marketing
Online
Retail
Geographies
Worldwide
EMEA
Europe
United Kingdom
Categories
Companies, Organizations
Marketing & Advertising
Products & Brands
Developed by Yuri Ingultsov Software Lab.