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L Oréal To Revamp Its Web Sites Using Customer Experience Management Software

April 16, 2014: 12:00 AM EST
The L'Oréal Group has chosen customer experience management software vendor Sitecore to help deliver a “compelling, personalized and immersive” digital experience for online customers. Sitecore provides a scalable framework for enhancing customer experiences across all of the company’s Web sites and brands. The software enables delivery of relevant content and personalized digital experiences and interactions that build loyalty and drive revenue.
"L'Oréal SA to Revolutionize Digital Beauty Experiences Globally with Sitecore's Experience Platform ", News release, Sitecore, April 16, 2014, © Sitecore
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