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Fruits And Vegetables Increasingly Used As Personal Care Product Ingredients

May 6, 2013: 12:00 AM EST
The beauty industry is strengthening the link between food and personal care with the introduction of “food-based” products. Without Food and Drug Administration regulation of the term "food-based," beauty companies are claiming the products are organic, natural and even edible in some cases. Food-based products on the market include coconut shampoo, grapefruit body scrub, mushroom anti-aging cream, pomegranate-pigmented lipstick and cucumber eye-makeup remover. The founder of 100(PERCENT) Pure, a California brand that markets a body scrub made of organic Kona beans, told the Economic Times: "Just as you eat food to nourish your body on the inside, we use the same food to nourish the skin on the outside."
"Beauty industry increasingly market 'food-based' cosmetics products", Economic Times, May 06, 2013, © Times Internet Limited
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