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Foreo Continues Its Expansion In Travel Retail

November 29, 2018: 12:00 AM EST
Beauty tech company Foreo has grown quickly within travel retail over the last two years, reaching over 200 outlets in over 20 countries. One of its innovations is the UFO ‘smart mask’. Although Asia is currently its main geographic region, it will focus on other regions next year, especially Europe, North America and Latin America. South Korea is a very important duty free market for the Swedish brand, with distribution in all of the top Korean travel retailers. The 20th and latest Korean opening was the recent launch at Hyundai Duty Free in Seoul’s Gangnam area. [Image Credit: © FOREO]
Kevin Rozario, "Foreo marks 20 locations in South Korean duty free and readies for global expansion in 2019", The Moodie Davitt Report , November 29, 2018, © The Moodie Davitt Report
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