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Etude House South Korea's Top Beauty Brand, According To L2's Report

September 26, 2014: 12:00 AM EST
Amore Pacific's Etude House was the number 1 cosmetics brand in South Korea, according to L2's Digital IQ Index: Beauty | Korea report. Launched in 2005, the beauty brand has expanded beyond its home market to include Taiwan, Singapore, and the Philippines. The brand had 100 stores worldwide in 2010. 
Homa Zaryouni, "Etude House Tops L2’s Korea Beauty Report", L2 Think Tank, September 26, 2014, © L2 Think Tank
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