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Estee Lauder Launches Online Store For Malaysia Market

November 19, 2015: 12:00 AM EST
Estee Lauder launched its digital store in Malaysia. Designed by creative agency, the website esteelauder.com.my provides users an online venue for interacting with the brand, personalized service, and up-to-date content. Also, the website seeks to interact with women, providing them with a seamless collection of editorial content, product reviews, and social media updates.
Hannah Merican , "Beauty: Estee Lauder goes digital", The Edge , November 19, 2015, © The Edge Communications Sdn. Bhd.
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