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Cosmetic Brands Among Brazilian Consumers' Favorite Luxury Products, Study Shows

May 21, 2013: 12:00 AM EST
Cosmetic brands, including MAC, Chanel, and Dior, are among the top 50 most searched luxury brands in Brazil, according to market research firm Digital Luxury Group. Details from the "World Luxury Index" report showed beauty brands accounted for 18 percent of the luxury market. Within the beauty market, perfumes and make-up account for more than 90 percent of consumer interest and are driving the segment's popularity. Brazil's luxury market was estimated at $11.94 billion, according to DLG analysts, with brand interest for luxury rising 24 percent in 2012.
Michelle Yeomans, "Cosmetics among top luxury segments for Brazil consumers", Cosmetics Design, May 21, 2013, © William Reed Business Media SAS
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