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Clinique Launches Global Digital Marketing Campaign

July 14, 2015: 12:00 AM EST
Clinique is launching its #faceforward global digital media campaign aimed at motivating and inspiring young people. Developed in partnership with leading bloggers, such as fitness and sustainability proponent Hannah Bronfman and law student Margaret Zhang, the campaign will ask young people what kind of advice they would give their future self. As part of the campaign, bloggers will share stories and tips on how people can be themselves and be confident. Activities on Twitter and Instagram will also be part of the campaign.
Sarah Vizard , "Clinique aims to move beyond beauty with first major global digital campaign", Marketing Week, July 14, 2015, © Centaur Communications Ltd (a member of the Centaur Media plc group)
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