Brazil's Beauty Market Posts Strong Growth In 1996–2012

Brazil’s cosmetics market grew 10 percent in 1996–2012, according to the Brazilian cosmetics, toiletry, and fragrance association ABIHPEC. In contrast, the country’s general industry grew 2.2 percent and GDP grew 3 percent during the same period. Exports of cosmetics grew an average of 14 percent during the past 10 years, with most export going to other South American countries. Imports, however, have outpaced exports, with $1.037 billion worth of cosmetics, toiletries, and fragrances recorded in 2012, according to government data from Aliceweb. Deodorants accounted for 75 percent of imports from Argentina, while skincare creams represented 24.2 percent of U.S. imports, and 54.2 percent of fragrance imports are from France.