Better Homes And Gardens Announces Winners Of 2013 Best New Product Awards

Better Homes and Gardens Magazine announced the winners of the Best New Product Awards. Part of the 2013 BrandSpark International/Better Homes and Gardens American Shopper Study, the awards honor consumer products in the beauty, personal care, household care, health, and food and beverage markets. The winning products were chosen by more than 77,500 consumers in the United States who took part in the survey. Data also revealed 50 percent of consumers consider it extremely important that beauty products be well-priced and proven effective and 72 percent of shoppers trust consumer-voted awards. Consumers have stronger brand loyalty in the personal care products segment, with 40 percent saying they will never buy a private label or store brand product.