Beauty And Personal Care Companies Create Ingredients As Good As Those From Nature

Manufacturers of beauty and personal care products are developing more nature-identical materials that can be used as ingredients in place of natural extracts, botanicals, and actives. These efforts are driven by concern about sustainability and depletion of natural resources, the need for reliable consistency, price, and other related factors. Among the more popular ingredients is the Erasa XEP-30 Extreme Line Lifting and Rejuvenation Concentrate, introduced in 2015 and winner of the 2016 Breakthrough Face Product award from totalbeauty.com, and created by BioMimetics Laboratories chief scientist Jules Zecchino. Helped by available extraction processes capable of creating new materials that uses and improves those available from nature, manufacturers create nature-identical ingredients, including antioxidants and preservatives with various applications, such as anti-aging skincare and haircare.