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Avon’s Russian Unit Opens Eight Pop Up Stores For Its Mark. Brand

November 2, 2018: 12:00 AM EST

Avon opened pop up Beauty Bars in eight Russian cities, featuring the full range of products from its “mark.” brand. Visitors can discuss the mark. products with in-store Representatives and be made up by make-up artists. Anyone wanting to buy the products can order them from the Representatives via a new online mobile shoppable brochure. The stores are also proving to useful for recruiting new Representatives.[Image Credit: © Avon Products, Inc.]
"Avon Russia targets millennial beauty customers", Avon Company, November 02, 2018, © Avon Products, Inc.
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