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Americans Are Woefully Ignorant Of How To Properly Wash Their Faces

September 1, 2017: 12:00 AM EST
A national survey sponsored by L’Oréal’s CeraVe skincare brand found that 80 percent of Americans are not cleaning their faces properly, making mistakes like using bath wash or hand soap, water alone, or not washing at all. The survey of 1,000 adult Americans found that 60 percent feel uninformed about proper skin cleansing methods. Nearly two-thirds had no idea what ingredients to look for when purchasing a facial cleanser, and fewer than 10 percent had heard of the skin ingredients called ceramides – a key ingredient of the CeraVe line of products – that restore moisture and strengthen the skin barrier. A N.Y dermatologist said the results are “troubling” but not surprising. [Image Credit: © Dr. Cynthia Bailey ]
"National Study Reveals Up to 80 Percent of Americans Wash Their Face Incorrectly", News release, CeraVe, September 01, 2017, © CeraVe
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